Hi, I'm Jeni

I help app developers create engaging experiences.


I’m an apps business development manager, international speaker and writer.

As I’ve developed my consulting skills on apps monetization and user engagement strategies, I am drawn towards the underlying psychology and mechanics of how and why people journey from motivation to action.

One of my key focus areas is to provide actionable insights to developer on the best ways to apply behavioral insights to their apps. This passion has led me to share my efforts with developers at Google I/O as well a number of articles on Medium.

Having spent several years in merchandising roles at Amazon and Google Play, I also possess strong retail acumen and an instinct for optimising product conversion.

Tweet me @_jeniwren

I also write about interior design, travel & more

Follow our journey as we renovate our first home, a victorian maisonette in Finsbury Park.

From China to backpacking around South America, I've written guides to places all around the globe.

I love to capture places I've been and write about my local North London neighbourhood.

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